Delivered: "A Weekend to Change the World" (2007)
Telling Story recently delivered "A Weekend to Change the World" (2007), the new recruitment video for CauseForce, Inc. and their record-breaking fundraising event The Weekend to End Breast Cancer. The 15-minute program was created from more than 55 hours of footage recorded across Canada in the summer of 2006.
Chad Goldman, Vice President of Marketing at CauseForce, Inc., sent word that the program played to "rave reviews, both from our staff and participants" at its first showing in Calgary on November 4, 2006. The video, Goldman wrote, is an "emotionally moving and fresh piece that truly depicts the spirit of The Weekend to End Breast Cancer - and it continually drives potential participants to sign up for our events."
Over the next seven months "A Weekend to Change the World" (2007) will be screened hundreds of times at recruitment and orientation sessions in each of the event's seven cities - Calgary, Edmonton, Montreal, Ottawa, Toronto, Vancouver, and Winnipeg.
Last year's recruitment video for The Weekend to End Breast Cancer won a Bronze Plaque at the 54th Columbus International Film & Video Festival. Prior to that our work for CauseForce, Inc. has won Silver and Bronze Telly Awards, Summit Creative Awards, Aegis Awards, and was part of the campaign that won Silver at the 2005 Canadian Marketing Association Awards.
Chad Goldman, Vice President of Marketing at CauseForce, Inc., sent word that the program played to "rave reviews, both from our staff and participants" at its first showing in Calgary on November 4, 2006. The video, Goldman wrote, is an "emotionally moving and fresh piece that truly depicts the spirit of The Weekend to End Breast Cancer - and it continually drives potential participants to sign up for our events."
Over the next seven months "A Weekend to Change the World" (2007) will be screened hundreds of times at recruitment and orientation sessions in each of the event's seven cities - Calgary, Edmonton, Montreal, Ottawa, Toronto, Vancouver, and Winnipeg.
Last year's recruitment video for The Weekend to End Breast Cancer won a Bronze Plaque at the 54th Columbus International Film & Video Festival. Prior to that our work for CauseForce, Inc. has won Silver and Bronze Telly Awards, Summit Creative Awards, Aegis Awards, and was part of the campaign that won Silver at the 2005 Canadian Marketing Association Awards.